social Archive

  • Large technology organizations don't simply become agile. They're either agile or not. If they're not, the path to being so is via change, often radical change at that.

    Nogility

    Large technology organizations don't simply become agile. They're either agile or not. If they're not, the path to being so is via change, often radical change at that.

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  • Companies don't "do" Social because they ultimately care about what their customers think. They "do" it because happy, engaged, evangelic customers contribute to the bottom line of the company while angry, disrespected, disinterested customers can kill the bottom line. The Enterprise is engaged in Social because Social is good for the Enterprise.

    Social Memo to the Enterprise

    Companies don't "do" Social because they ultimately care about what their customers think. They "do" it because happy, engaged, evangelic customers contribute to the bottom line of the company while angry, disrespected, disinterested customers can kill the bottom line. The Enterprise is engaged in Social because Social is good for the Enterprise.

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  • The importance of social tools, social marketing and branding and socially interactive CRM cannot be overstated. What's more, the incredible potential value to corporations in terms of knowledge management, office virtualization and organic competency growth dictates that social media and its associated tooling be incorporated into the way we do things in American business.

    Socially Enterprising Architecture

    The importance of social tools, social marketing and branding and socially interactive CRM cannot be overstated. What's more, the incredible potential value to corporations in terms of knowledge management, office virtualization and organic competency growth dictates that social media and its associated tooling be incorporated into the way we do things in American business.

    Continue Reading...