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Consultants Saying Things- Episode 77: The 2024 Christmas Special
- E76-01: Be Empathetic to Win Business
- Episode 76: The One About Winning New Business
- E75-01: Oliver Talks Ikigai
- Episode 75: The One About Existential Angst
- E73-02: Technologists Should Ask Better Questions
- E73-01: Phil talks good questions
- Episode 74: The One About Finding and Landing Clients
- Episode 73: The One About Asking Good Questions
- Episode 72: The One About Strategic Foresight 2035
expertise Archive
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Social Memo to the Enterprise
Posted on March 15, 2011 | No CommentsCompanies don't "do" Social because they ultimately care about what their customers think. They "do" it because happy, engaged, evangelic customers contribute to the bottom line of the company while angry, disrespected, disinterested customers can kill the bottom line. The Enterprise is engaged in Social because Social is good for the Enterprise.
